After only two years of trading, Green Ginger Digital, a performance marketing agency based in Hull’s Old Town, has been shortlisted for two awards at the 2022 Northern Digital Awards.
Its work alongside Kingswood-based Opera Beds has been recognised for Best PPC Campaign in this year’s awards. Working closely with Opera. Green Ginger Digital created a bespoke customer-first approach that has delivered excellent results for the luxury adjustable bed retailer, allowing Opera to increase leads by +49% while improving efficiency levels.
Jed Lant, marketing director at Opera Beds, said: “Green Ginger has really helped to bring structure and efficiency to our digital advertising… Their work is paying dividends… with a significant increase in leads and a reduction in overall cost per lead.”
Green Ginger has also been shortlisted for Best Small Digital Agency of the Year, recognising the triple-digit growth that the team have achieved over the past two years. Founders Emily Proctor and Nick Cranwell have scaled the business rapidly, onboarding a number of well-known UK retailers and doubling the size of the team to accommodate this.
Emily Proctor, Green Ginger’s head of delivery, said she was delighted the company’s hard work had been recognised by these nominations.
“To have been shortlisted in two categories after only being in business for two years is a great milestone for us. We’re passionate about what we do, and the value and growth we have achieved for our clients is a testament to that and the hard work of the team. We’re shortlisted against some excellent marketing talent from the North and we’re looking forward to joining them at the awards ceremony in March.”